[photopress:ibis_tianjin.jpg,full,alignright]If it was not enough to announce its new Pullman line Robert Murray, Accor’s assistant president for the Greater China Region said global hotel chain Accor plans to open between 15 and 26 hotels under its economy hotel brand name of Ibis in 2008 and 2009 in China.
By the end of 2008, Ibis will be in Beijing, Shanghai, Guangzhou, Suzhou and Harbin. The Ibis hotels are expected to serve businessmen in the country’s second-tier and third-tier cities, where costs are relatively lower.
Accor has opened 12 self-run Ibis hotels in China since its entry, compared to many other foreign hotel giants, which mainly manage hotels for local businesses.
There is still room for the growth of the Chinese economy hotel market, said Robert Murray, who disagrees with the widespread belief that it would suffer a hard landing in the near future.
Source: Trading Markets