Alibaba Group founder Jack Ma expressed his intention to improve the understanding of his business in Hong Kong, the latest sign that company may yet choose the market for an initial public offering, South China Morning Post reported. “I used to think I knew Hong Kong,” Ma said during a fresh public relations campaign to try to rebuild the e-commerce giant’s reputation in Hong Kong. Alibaba’s share sale plans collapsed when it became clear that Ma’s determination to retain a controversial partnership structure at the top of the organization was unacceptable to Hong Kong’s Securities and Futures Commission.