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Consumer

Japan fashion firm debuts in Shanghai

Fast Retailing of Japan has opened its first two Uniqlo discount clothing stores in Shanghai, AFX-Asia agency reported. The company said that it had high hopes for the Chinese market and that it would focus on the Shanghai area, which is within three hours drive of the company's Chinese factories that produce 90 per cent […]

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Consumer

Status symbols

To tap the purchasing power of China's middle class, marketers must take note of consumer attitudes and position their products with care. The business world has woken up to the size and power of China's fastgrowing middle class. And, this time, it is sober-minded. Fantasies of 1.3bn individuals releasing decades of pent-up consumer urges have […]

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Consumer

Herd mentality

China's dairy industry is expanding fast but there will inevitably be casualties as inexperienced investors scramble to lap up the cream. Last month, some 30,000 Shanghai schoolchildren were given the opportunity to buy a 200ml container of flavoured milk for Yn1.25 – just half the price charged in the local shops. They could choose between […]

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Consumer

Food poisoning incident kills 38

The manager of a food shop in Tangshan, near Nanjing, was questioned as the authorities investigated a major outbreak of food poisoning in the small industrial city. Locals said most of the 38 people who died were schoolchildren and migrant workers who had eaten from the same breakfast snack shop. Chinese media carried only brief […]

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Consumer

KFC opens first drive-through

American fried chicken giant KFC opened China's first drive-through restaurant in September. Built at a cost of nearly US$1.2m, the new outlet is situated in an affluent northern suburb of Beijing, between a supermarket and an electrical goods store. The company said it had plans to open drive-throughs in three other Chinese cities.