China Economic Review
Charting China’s changing economic terrain · Since 1990

Beijing tourism: $38.6 billion target

February 18, 2010

Beijing is looking to another boom year for tourists. According to the Beijing Tourism Administration the target is 176 million domestic and foreign tourists, or 5.3% more than last year. Or, looked at another way, income of $38.6 billion.
 
China Knowledge reports that one pointer is that Beijing Jingxi Tourism Development, one of the leading tourism companes in Beijing, has predicted that its net profit amounted to around $490,000 in 2009.  

Which is a lot better than 2008, when the firm suffered a net loss of $4.9 million.