International trips have been a staple feature of EMBA programs — fast-track MBA programs typically held every other weekend and geared toward managers with several years of experience — for the past two decades.
These trips, which typically span two weeks, are designed to give students a broader understanding of global business.
EMBA candidates are increasingly demanding to go to China, as more managers — and prospective EMBA students — say they see themselves doing business there. Some say they are able to use the trips to suggest changes in the ways their companies do business in China.
In 2007, 49% of such trips were to China, according to the Executive MBA Council, an industry association.
The impetus for growth goes to the heart of the challenges of a global economy. Managers and executives regularly complain about the difficulty they have in understanding China. They cite a vastly different culture, a language that doesn’t use the Roman alphabet and a different socioeconomic structure from the West’s. And, executives say, getting to know China and its business climate is now critical to a career.
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Source: Wall Street Journal