Leisure travelers account for 85% of all outbound trips. Chinese outbound departures more than doubled in the last five years, from 16.6 million in 2002 to 40.9 million in 2007.
New international agreements and loosening visa restrictions are making it easier than ever for Chinese citizens to travel abroad.
The 2007 Neilsen China Outbound Travel Monitor Report shows that Chinese travelers spend an average of $2,913 per trip per person.
Europe is the top destination for Chinese travelers, followed by Australia and New Zealand.
The number of Chinese leisure travelers to the United States has been very small. 397,000 Chinese tourists entered the U.S. in 2007, accounting for 0.7% of all inbound tourists.