According to Caixin, the road that General Motors Corp. (GM) built in India has proved to be a cul-de-sac, steering the American automaker back toward more profitable markets such as China. GM announced Thursday plans to halt Indian sales of its Chevrolet vehicles, the company’s only brand in the fast-growing vehicle market, by year’s end. The decision came after two decades in India. The company said it will continue manufacturing vehicles in India but only for exporting to countries in South and Central America. GM is abandoning India after concluding that investing more money in the country “would not help us achieve a leadership position or compelling long-term profitability in the domestic market,” GM International’s Stefan Jacoby said Thursday. In China, GM’s ongoing brand restructuring has called for ditching low-end Buick models that the company says compete against Chevrolet vehicles. Chevrolet sales dipped 8% in April compared to the previous month to about 32,000 vehicles, but outperformed the auto industry in general.
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