A Google knock-off has surfaced in China to compete with the world’s largest search engine. Yes, at the same time, it is pleading with it to stay in the country despite censorship and hacking allegations.
According to The Henan Business Daily "Goojje" began vying with Google on January 14. Note that is only two days after Google sort of threatened to leave China forever.
The name chosen by the newcomer is a play on words. The final syllable "jje" sounds like the Chinese word "older sister," while the "gle" syllable of "Google" is pronounced like the Chinese word for "older brother."
Goojje has a search engine and provides social networking services. Its home page bears a Google-styled logo that combines hallmarks from the "older brother" and China’s top home-grown search engine, Baidu Inc.
"Sister was very happy when brother gave up the thought of leaving and stayed for sister" in what would appear to be a call for Google to stay in China.
The Henan Business Daily said Goojje was founded by a female college student in the southern Chinese province of Guangdong. Reuters was unable to interview the possible owner.