Jinjiang Inn’s chain of economy Chinese hotels already has a good online reputation thanks to careful attention to guest feedback. Now the hotel is giving guest’s even more power.
The campaign will ask guests to leave their feedback on the comments and suggestions cards provided in rooms. Feedback through Jinjiang Inn’s "Quality – You Decide" campaign will entitle the guest to an RMB10 (US$1.50) discount voucher for their stay.
Jinjiang Inn’s Tracey Guo said Jinjiang Inn "has recently received several awards, including the 2010 China Hotel Group Management Ten Brands award and the 2010 China Excellent Green Hotel award. However, we don’t want to rest on our laurels – we know that our guests are the most important people to satisfy, and we’re looking at ways to ensure they remain happy."
1888 reports the Jinjiang Inn chain was