Computer maker Lenovo spent serious money to become a sponsor of the Beijing Olympics, not only designing the Olympic torch but sponsoring athletes and supplying computers for the games’ data and media teams.
It cost serious money. Some may come back from like Olympic-themed USB flash drives that cost serious money.
Lenovo announced the Olympic torch design, also featured on a Lenovo laptop, in early 2008. The 4GB flash drive sells for the equivalent of around $142.
Other patterns from Lenovo feature the adorable cartoon mascots of the Beijing Olympics: Beibei, JingJing, HuanHuan, YingYing, and NiNi.
A medallion style is currently sold out on Lenovo’s Chinese site, while a $29 4GB stick, and a $58 256MB oval-shaped drive, are for sale, with inexplicable price differences. The last of Lenovo’s designs is a $58, 1GB oval flash-drive sporting the Olympic rings.
Apparently Lenovo also makes a set of titanium Olympic flash drives engraved with the Olympic mascots and sold in a mahogany box. The price would not be insignificant although it has not been announced.
Source: Crave