Lenovo is again thinking of investing in Brazil. The company held talks last year with Positivo Informatica, Brazil’s top PC maker, but it called off the process before the start of 2009, saying that an acquisition at that moment was not possible.Chief Executive Yuanqing Ying said the best way for Lenovo to grow in Latin America is expanding in Brazil, which concentrates 42% of the region’s PC market. He expects Brazil to become the world’s third-largest PC market after China and the United States in the next five years.
Reuters reports that Lenovo’s CEO said buying factories or adding output capacity is not as important as gaining scale, adding that the company is now more focused on building up a strong relationship with suppliers, distributors and part makers in Brazil. Our illustration is of Copacabana.