A document has been issued by the General Administration of Press and Publication (GAPP) which states that private enterprises will be allowed to publish books on science and technology, finance and economy, supplementary materials to textbooks, music and arts, and children’s books.
They can be involved in the publication of these books by supplying content, with project cooperation or being a unit of state-run publishers.
This was confirmed by Jiang Jianguo, deputy director of the GAPP, at a media briefing last week.
The guidelines also support private players exploring the overseas publishing market.
China.org.cn reports that as of 2009, the country had 958 publishers of books and electronic products, 9,549 magazines and 1,943 newspapers.