[photopress:skreem.jpg,full,alignright]Skreem Entertainment has launched a new online game called LuanShi SanGuo in China that is based on historical Chinese figures. This game for China was constructed by Weaver in Orlando and its Korean subsidiary, Weaver Interactive. The idea is to create and launch games through a joint venture with TOM Online to enter China’s close to $1 billion gaming industry.
Skreem will be up against Electronic Arts, Shanda, THQ and Netease, whose stock has doubled within the past 12 months because of its growth in Asia.
LuanShi SanGuo is a historical role-playing game that is able to be adapted within 90 days to each Asian market’s language and culture it enters. The current games are based on Chinese historical figures in the era of the Three Kingdoms, which is taught in schools throughout Asia.
LuanShi SanGuo, Skreem/Weaver’s massively-multiplayer online role-playing game, which makes virtual profits from the sale of virtual items such as weapons, is the Chinese version of their hit Korean game, Samgukji.
Nearly one-third of China’s estimated 120 million Internet users are game players. The Chinese government is working to have 150 million online by 2010. Analysts predict that by that date, the majority of Chinese Internet users will be gamers.
Source: Orlando Business Journal