The world’s largest telecoms technology firms are already hard at working in China’s fast developing cell phone market, building networks and finding out what kinds of cell phones and services consumers are going to crave in the 3G era.
Nokia has established a special cell phone forum on its 3G website, hoping to learn about consumers’ 3G requirements so it can improve its designs, while LG is developing TD Android, to be launched on the market in the first half of this year. Datang Mobile is the chip supplier to LG’s TD cell phone.
‘iPhone’s innovative touch screen was only a beginning, not an end,” says Deng Yuqiang, CEO of a 3G portal website. He added that as network application will become the focus of 3G technology, cell phones with better network experience will become users’ favorite.
Deng was speaking at a conference for the press release of a White Paper on Cell Phone Experience, to which 360,000 cell phone users contributed 11,000 opinions.
‘Consumers’ dissatisfactions are what we need to improve on,’ said a Nokia director. Nokia has promoted the development of TD cell phones, but the bankruptcy of Kaiming, its TD chip supplier, has postponed the launch date. Nokia still plans to launch its TD cell phone before the end of this year.
In the second half of this year Motorola plans to launch at least one TD cell phone, but the company will pay more attention to commercial functions such as video phone and video meeting as its most loyal patrons are high-end commercial users.