Japanese electronics conglomerate Toshiba, which has invested a total of RMB 7 billion in China so far, said it would expand production capacity of notebook PCs in China by 70 percent within the next six months.
Toshiba is forecasting China sales will make up 9 percent of its projected net sales revenue of RMB 427 billion for this financial year.
The company reaffirmed its relationship with sole China distributor Digital China Holdings, despite launching its own sales office in the country.
Toshiba’s recent move to set up a Shanghai sales and marketing office sparked shareholder worries the electronics giant might begin selling its products directly in China, contributing to a 15 percent decline in Digital China’s share price over a three week period.
Toshiba said the purpose of its new Shanghai sales office was to reinforce its marketing capabilities.