[photopress:Renaissance_Shanghai_Pudong_Hotel_mini.jpg,full,alignright]Technically Renaissance means born again. But it is also more generally used to describe the rebirth of classical knowledge, art and learning that developed in Europe, but especially Italy, during the 14th through to the 16th century.
There is a key phrase used to describe The Renaissance; ‘a focus on the importance of living well in the present.’ Seems a great motto for a hotel chain.
Marriott, in using Renaissance for its luxury hotels can be thought, perhaps, to be using that term in many different meanings.
The 680-room Renaissance Shanghai Zhongshan Park Hotel will occupy the top 35 floors of a distinctive 60-story tower with a breathtaking sky lobby. The hotel will be part of a mixed-use complex that will include 160,000 square meters of retail space and 24,000 square meters of office space. It will be, yes, a renaissance approach to the use of office towers.
It will, of course, have a strong MICE element. You simply cannot open an important hotel in a major city without catering most seriously for the MICE — meetings, incentives, conferences, exhibitions — aspect even if you play down the commerical side.
For example, for social events and conferences, the Renaissance Shanghai Zhongshan Park Hotel will have 1,765 square meters of space. Included will be a 1,247 square meter ballroom that will be divisible into three sections and six individual meeting rooms in varying configurations.
So, Marriott’s Renaissance hotels in Shanghai currently consist of the 370-room Renaissance Shanghai Pudong Hotel (shown above) and the 544-room Renaissance Shanghai Yangtze Hotel. The 327-room Renaissance Shanghai Yuyan Hotel is currently under construction and is expected to open in 2007.
Other Renaissance-branded hotels in China include the 212-room Renaissance Beijing Hotel, the 377-room Renaissance Suzhou Hotel, the 273-room Renaissance Tianjin Hotel, and the 543-room Renaissance Tianjin TEDA hotel.
Additional Renaissance-branded hotels under construction in China include the 289-room Renaissance Wuhan Hotel, scheduled to open in early 2007 and the 540-room Renaissance Beijing Capital Hotel which will open in mid-2008.
Source: Research
You must log in to post a comment.